Company Case
Cultural Industry Planning for the Historic District of Xinghua Ancient City
Based on the 1,000-year historical lineage of the old city of Xinghua in Putian, the core area (six main streets and alleys, supplemented by regional branch alleys) is used as the scope for upgrading, and according to the different historical and cultural characteristics and business planning of its streets, alleys, roads and workshops, the development mode of "culture + tourism + industry" is followed to sort out the relationship of " Culture*Space*Function", fully explore the cultural genes of Xinghua City, such as architecture, merchants, festivals, non-foreign arts, cuisine, longevity and traditional customs, etc., and deeply enhance the "Dazhongbo's Residence", "Lin Yangzu's Former Residence" and other key ancient houses in the neighbourhood. "The area will be integrated into Putian City's regional tourism system, and will become a 5A-level scenic spot, a cultural and leisure tourism destination for the old city of Xinghua, and a destination for the nostalgic memories of Putian. The aim is to establish the brand of "Xinghua Ancient City" and make the ancient city carry culture and make it a cultural achievement.
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