Chongqing Shuangqiao Economic and Technological Development Zone Hongyan Former Site Cultural Tourism Project-Shengjiang

Shengjiang (Xiamen) Group

SHENGJIANG (XIAMEN) GROUP

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Chongqing Shuangqiao Economic and Technological Development Zone Hongyan Former Site Cultural Tourism Project

Planned area: 227 hectares

Covering three major sections: Bayue Mountain, Longshui Lake Resort, and the former Hongyan Automobile Site. Leveraging the Confucian, Buddhist, and Taoist cultural heritage of Dazu Rock Carvings World Cultural Heritage Site, integrating elements of science fiction experience, industrial tourism, and health and wellness resorts, to create a national-level tourism resort "Science Fiction World, Health and Wellness Paradise", and build a world-renowned tourist destination.

Using "Dazu Rock Carvings Science Fiction IP" as the core, innovating night-time tourism consumption models, and becoming a national-level new landmark. Through the immersive link of the science fiction train, connecting the industrial memory of "Happy Hongyan" and the natural tranquility of "Health and Wellness Longshui Lake", while using VR/AR, big data, and artificial intelligence technologies to revitalize the ancient cultural heritage, providing tourists with an immersive experience of traversing time and space and engaging in dialogue with history. Constructing a comprehensive tourism system integrating natural scenery, industrial memory, science fiction exploration, leisure and entertainment, and health and wellness resorts, achieving a harmonious and symbiotic tourism ecosystem.

Keywords:

Chongqing Shuangqiao Economic and Technological Development Zone Hongyan Former Site Cultural Tourism Project

Address: Chongqing Dazhu

Category:

Tourism Scenic Spot

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