Shengjiang (Xiamen) Group

SHENGJIANG (XIAMEN) GROUP

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Tourism Project Planning and Design - Romantic Journey to the Southern Grassland

 

Planning Redline

Heiba Pasture is located in the southwest of Ashe Yi Nationality Township, Yanshan County, 110 kilometers from Yanshan County and 43 kilometers from the Ashe Township government. With an average altitude of 2100 meters and an area of over 80,000 mu, it is known as the "Southern Grassland". The pasture boasts beautiful mountains and rivers, a pleasant climate, and unparalleled ecological conditions. As the scale of pasture construction increases, the potential for tourism development is enormous. It features pristine natural landscapes, a rich religious and historical culture, and eco-friendly, pollution-free green food, making it a "bright green pearl" embedded in Wenshan Prefecture.

Master Plan

The most culturally significant and romantic ecological grassland tourist destination in Southwest China. Relying on the vast, pristine ecological grasslands and unique ethnic minority villages, it will primarily focus on grassland romance and ecological animal husbandry to drive tourism development. Using the Ludouke Catholic Church and the local love story of "Ran Mei Ran Na" as a narrative thread, the project will establish the theme of "Southern Grassland, Romantic Journey." With an international perspective, it will create an ecological and cultural grassland resort integrating folk experiences, grassland sightseeing, outdoor activities, leisure vacations, and participatory events.

Love Zone - Heart-Shaped Viewing Platform

 

 

Originating from the grassland love story, the project incorporates the stages of love: encounter, acquaintance, understanding, love, affection, and companionship, blending them with grassland culture. It combines humanistic and natural elements, leveraging local cultural heritage and unique advantages. The overall structure harmonizes with the mountain style while integrating artistic composition, blending culture, art, and the natural environment.

 

       

Cultural tourism planning and design, joint venture with central and state-owned enterprises for investment, financing, construction, and operation throughout the entire life cycle, full-process development of high-tech amusement projects, tourism internet, and smart scenic areas

 

A comprehensive service provider for system development, hot spring resort tourism, rural tourism, and cultural tourism technology industry financial investment.

Keywords:

Tourism Project Planning and Design - A Romantic Journey to the Southern Grasslands

Tourism Project Planning and Design - A Romantic Journey to the Southern Grasslands



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